Archive for July, 2008

Photography Marketing Tips

  1. Be Aggressive
  2. Diversify
  3. Look for new resources for finding customers
  4. Pay attention to your primary message — don’t let it get lost
  5. Look for new promotional partners
  6. Build your brand
  7. Pay attention to your website
  8. Use your own work for your holiday cards and stationary
  9. Look for new promotional opportunities
  10. Stay on top of technology

This is a very short synopsis of Skips’ normal four-hour presentation.

From Skip Cohen (via Jeff Greene).

I started out in photography as I love taking photographs. I’m sticking with photography as there is so much to learn; business strategy, marketing, technology & more.

Melbourne Pro Photo Labs

I’m recently become quite excited about printing my photos. So much so that I’ve bought an A4 photo printer for “proofing”. For high quality prints, I’d rather outsource to a professional lab. The information on which ones are in Melbourne is a bit scattered, thus this list.

Melbourne labs:

To get the most out of a good photo lab, or any photo lab, you need to be using a colour managed workflow. This should include proofing in Photoshop based on the colour profile of the print device. If the lab can not supply a way of colour matching to their printer, you may want to consider another lab.

Disclaimer: I’m not affiliated with any of these labs. I actually haven’t used most of them, so if you have recommendations, please leave a comment.